If you haven’t already, you should probably set up a Twitter account for your company. It seems like everyone has the Twitter logo on their website and business cards. It’s one of the fastest ways to brand and connect. If you don’t have one, you are missing out on an opportunity. Here are some reasons why Twitter is so important for business:
This is the most important feature of Twitter. You can communicate and listen to what your consumer is saying about your company. You can see customer feedback and how often your account is trending. Another important feature of communication is that Twitter is VIRAL! Retweets and “favorite-ing” tweets can become an extreme advantage. If you get an array of consumers to retweet your posts your Twitter account will become very popular.
Marketing and Branding
You can share with your audience information about your company within your tweets. You can easily market what your company has to offer and link tweets to your website or Facebook account. Twitter is also convenient if you have important news to share right away.
It’s extremely easy to set up a Twitter account. Be sure your name is your company name, something a user can search easily. Have fun with your Twitter page with a profile picture and background images that represent your company. Remember to be careful when posting and triple check your post before you “tweet.”